Boost your sales and outshine your competitors with these expert tips for optimizing your marketing funnel. Learn how to measure success and tailor user experiences to maximize impact.
Explore two essential metrics for businesses: ARPU and average ticket. Both are used to understand a company's financial health but in different ways. Let's examine how these metrics stack up and how they can be used to help companies make the best decisions.
As the beauty industry heats up, recognizing that each customer deserves relevant communications is key to leveraging competitive advantages. Find out how CARE increased e-commerce performance with personalization.
Unlock a whole new level of personalization with alternatives that are tailored just for you. Say goodbye to generic experiences and hello to a world of endless possibilities. Read on to find out how to create a unique, customized journey that meets all your needs and exceeds your expectations.
AB testing the content on your website allows for data-driven decision-making and improves user experience. Ready to start taking advantage of it? Start now by reading our guide.
Analytics strategies can provide several benefits and help you with accurate business predictions. In this blog post, you'll learn how to get meaningful insights from it to gain a competitive edge.
Gone are the days when a well-designed website and regular content were enough to engage visitors. Find out why personalization is now a buzzword and why you should leverage it to convert more.
While automated tracking is enough for getting to know users and understanding funnels sometimes, that might not be your case. Read on and find out how to create your custom tracking plan.
Landing pages are one of the most critical touch points for acquiring new leads. Killer copies and design are just two of the best practices. Read on to learn about many others.
Brazil's beauty and personal care market is the 4th largest worldwide. Read this article on how Farmamake leveraged partnerships with influencers to personalize their website and boost results.
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