Playbooks

In this playbook, you’ll learn how to dynamically change your newsletter form copy and image to target specific audiences.

Click-through says a lot about buying intentions — even when users don’t convert right away. You can personalize your website to build a narrative that connects to their interests.

If user who has read blog post A sees the same content as user who has read blog post B when they browse your website, you are missing conversion opportunities. Read this post to learn how to change it.

Personalizing your website can be the first step toward a successful ABM campaign. Learn how to implement targeted communication on this channel and attract high-value users.

Dynamically tailoring content to match organic search intent is key to enhancing user engagement. Follow this step-by-step guide to learn how our platform makes this process a breeze.

Personalizing your website according to user location is the key to creating seamless browsing experiences. Follow this step-by-step guide to boost conversions through this strategy.

Users often click ads but don’t convert right away. Later, they go to your website and struggle to find the same offer that caught their attention. But you can change that with personalization.

Learn how to create website copies, images, and layouts that dynamically change according to users' search terms. This strategy can help you boost lead generation in just a few easy steps.

Each customer deserves relevant communication based on their buying journey stage. Learn how to personalize your site and deliver targeted content.

Digital marketers often face the challenge of understanding users' interests since their first session. Read on to learn how to impact visitors with web personalization even before they sign up.