35 posts about

Segmentation

How to use AB testing and website personalization on Shopify Hydrogen.png

Shopify is built to serve static, lightning-fast pages at a massive scale. AB testing and personalization require the exact opposite: dynamically altering the page content based on a specific user's behavioral data in milliseconds. When these two forces collide, the buyer journey usually breaks.

Firmographics data for ABM personalization.png

We are thrilled to announce four new native integrations that allow you to seamlessly activate firmographic data from 6sense, Clearbit, Demandbase, and ZoomInfo to power real-time, server-side ABM personalization with Croct.

How to optimize forms for higher lead generation.png

Learn how to AB test conversion forms to scale lead generation. Discover the highest-impact variables to test and how reducing friction can significantly increase your qualified lead rate.

Activating ZoomInfo firmographic data for real-time ABM website personalization.png

Learn how to use ZoomInfo firmographic data with Croct to create highly targeted ABM website personalization, dynamic social proof, and industry-specific messaging.

Activating Clearbit firmographic data for real-time ABM website personalization.png

Learn how to use Clearbit firmographic data with Croct to create highly targeted ABM website personalization, dynamic social proof, and industry-specific messaging.

Activating Demandbase firmographic data for real-time ABM website personalization.png

Learn how to use Demandbase firmographic data with Croct to create highly targeted ABM website personalization, dynamic social proof, and industry-specific messaging.

Activating 6sense firmographic data for real-time ABM website personalization.png

Learn how to use 6sense firmographic data with Croct to create highly targeted ABM website personalization, dynamic social proof, and industry-specific messaging.

Built-in advanced segmentation for experiments and AB testing.png

Learn why segmenting experiments is critical for conversion optimization and explore the best platforms for advanced AB testing and behavioral targeting.

Audience estimator.png

How we estimate audience sizes across millions of users in seconds using sampling and Bayesian math.

Static analyzer.png

Inside the static analyzer that powers type inference, contradiction detection, and reactive evaluation in CQL.

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