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Croct's logo, a pin emoji representing user location, and the title of the post

Personalizing your website according to user location is the key to creating seamless browsing experiences. Follow this step-by-step guide to boost conversions through this strategy.

A pink map from Brazil showing its different states and a pie graph representing Zapay's market share after using personalization.

Adapting to local characteristics is key to bringing users closer to your brand. Learn how this govtech got increased market share by fostering credibility and trustworthiness through personalization.

Croct's logo, a truck emoji representing free shipping, and the post's title.

Effectively communicating free shipping offers can be quite challenging. In this playbook, we will explain how you can easily segment your audience and create free shipping rules using Croct.

Croct's logo, a location pin emoji, and the title of the post

IP location APIs help you retrieve localized information based on users' IP. In this post, you will learn how to use it and also explore a simpler alternative for personalization and geomarketing.

São Paulo State pink map and top bar above Rio de Janeiro State blue map and top bar.

While some users were frustrated after seeing an offer that wouldn't fit their location context, ISZI's team realized they needed to personalize the e-commerce. Read on to see how we helped them increase the conversion rate by +39% and average revenue per user by +88%.

The world map with two different pins representing users' locations in two different countries, each by the side of a website wireframe with a specific landscape.

Location-based personalization helps you communicate effectively with customers from specific countries, states, and cities without affecting other regions. Read on and learn how to use this strategy.

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