13 posts about

Personalization

Customer vs Visitor (1).png

Segmenting customers from visitors helps you overcome the challenges of delivering relevant communication. In this blog post, we'll provide you with examples of personalized offers for these two different audiences.

What is website personalization, and why should you implement it (1).png

Gone are the days when a well-designed website and regular content were enough to engage visitors. Find out why personalization is now a buzzword and why you should leverage it to convert more.

Woman in a store rounded with clothes

Personalization is already known to bring great results for e-commerces, but it goes way beyond product recommendations. Read on to have great ideas to personalize your e-commerce and boost conversions.

Our mascot having a ideia about how to personalize a website

Starting from scratch with personalization can be tricky when you don't know what to prioritize. Read this step-by-step guide with everything you need to know before creating your personalization plan.

opportunity-cost-of-lack-of-personalization

Not personalizing the communication with users harms their experience, and also creates an opportunity cost. Read this blog post and find out how to measure it.

how-to-implement-an-exit-intent-modal.png

Exit pop-ups can irritate users sometimes. On the other hand, creating segmented rules for triggering them can help increase the time users spend on your page. Read on to find out how to do it.

Personalization is essential to marketing by providing unique user experiences, but when used wrong, it does more harm than good. Are you making any of these mistakes? Read and find out.

create-multiple-landing-pages-faster.png

Landing pages are indispensable for generating conversions, but you may be managing them the wrong way. Read this article to find out how to make this process faster with dynamic content.

A page with green content is connected to two pages: one yellow and one blue, the yellow one is represented by an emoji of a cat and the blue one of a dog that signify the personalization by interest that will guide each user to one page or another.

Besides providing unique experiences to users, a personalized website gives you flexibility and agility to not depend entirely on developers. With PMS, personalization is easy and intuitive. Read in this post how to use it to implement and manage dynamic content on your website.

Croct logo surrounded by 4 figures each representing CMS, Personalization, AB Tests, and Analytics

Consumer expectations for online experiences have changed, so static content and traditional CMS platforms are no longer enough. Meet PMS, a solution to deliver advanced personalized experiences to your users.

Let's grow together!

Learn practical tactics our customers use to grow by 20% or more.