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Content Marketing

Our customers have optimized conversion rates through personalization. Learn how they used client vs. non-client and location segmentations to build trust and foster consumer loyalty.

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The end of third-party cookies concerns marketers who rely on them to personalize ads and websites. This post will help you navigate these changes and handle data more safely.

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Exit pop-ups can irritate users sometimes. On the other hand, creating segmented rules for triggering them can help increase the time users spend on your page. Read on to find out how to do it.

A person's head with a target represents a brand's positioning. On one side of the head there is hypothesis A and, on the other side, hypothesis B, representing an AB test.

Product positioning refers to how your product differs from others. What problems does it solve? Why is it better than the competition? This post helps you understand how to work with positioning testing and how to validate your hypothesis.

the world with two different targets representing two countries, where each one has a different web page.

Location-based personalization helps you communicate effectively with customers from specific countries, states, and cities without affecting other regions. Read on and learn how to use this strategy.

Let's grow together!

Learn practical tactics our customers use to grow by 20% or more.