Croct shines again in G2 Winter 2026 as Momentum Leader

NewsBy Juliana Amorim

This season, G2 recognized Croct across every category we compete in: personalization, headless CMS, component CMS, and AB testing.

Once again, the data makes it clear that teams choosing Croct are not only getting a powerful platform but also a partner obsessed with giving them speed, autonomy, and top-tier support.

Below are the highlights that matter most.

Momentum Leader in personalization and headless CMS

For the second consecutive quarter, Croct earned Momentum Leader recognition in Personalization Software and Headless CMS.

Momentum status isn’t about being loud in the market. It’s about sustained growth backed by customer satisfaction, adoption, and proven results. That combination shows that teams aren’t just trying Croct. They’re sticking with it because the platform moves the needle for them.

This validates what we see every day: personalization and AB testing aren’t optional anymore. Teams want a single platform that handles segmentation, content, and experimentation without forcing them through complex orchestration layers or Frankensteining multiple tools together. Croct continues to lead this shift.

Strong performance in AB testing

We were also featured in the Momentum Grid for AB testing, climbing even closer to the leader quadrant.

This recognition reflects Croct’s unique approach: AB testing isn’t an add-on. It’s deeply integrated into the same engine that powers personalization and segmentation, making it natural to test, learn, and ship improvements fast.

#1 in the Relationship index for Component CMS

Here’s the standout win: Croct ranked #1 in the Relationship Index for Component CMS, scoring Best Relationship and Best Support with near-perfect ratings.

The numbers say everything:

  • 97% Likelihood to Recommend
  • 98% Ease of Doing Business With
  • 99% Quality of Support

A Relationship Index win matters because it comes directly from customers who rely on Croct every day. It confirms that Croct’s component-based approach, combined with real-time personalization and experimentation, is not only powerful but also truly usable. This mirrors previous quarters where customers consistently rated Croct highest for support, setup, and usability.

A high performer in every category that matters

Just like in earlier reports, Croct was recognized as a High Performer across all core categories:

This broad recognition shows how the platform has evolved. What started as the most flexible personalization engine in the market is now a unified CMS, experimentation platform, CDP layer, and analytics suite. This mirrors the progression seen from Winter 2025 to Summer 2025 to Fall 2025, where Croct consistently gained ground in every grid.

G2 Winter 2026 reports
G2 Winter 2026 reports

A semester packed with product updates

These awards coincide with a semester when we shipped some of our biggest upgrades yet. The platform is not the same as it was six months ago.

Autocaptured events, new e-commerce and lead generation events, collaboration and CMS improvements, it all preceded a huge launch we've just done on Product Hunt.

Croct now offers AI-powered website segmentation, enabling teams to personalize and test based on real behavior rather than static attributes. This wasn’t a small update. It changed how segmentation works at the core of the platform, bringing recency, frequency, and event-driven logic to any audience in minutes.

All of this innovation compounds. It explains why our ratings for usability, ease of setup, support, and relationships keep climbing across categories.

What comes next

G2 awards don’t change our roadmap. They confirm we’re on the right one.

Product and growth teams want a single platform that helps them understand users, personalize content, test ideas, and manage components without operational chaos. They want speed without complexity. They want accuracy without data engineering overhead. And they want support that actually supports (in less than an hour).

That’s what we’re building.

If you want to see why Croct keeps earning top placements, Momentum badges, and #1 support ratings, the best way is simple: try it.

Let’s make your experience as personalized as your product should be.

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